MoEngage

The platform is an agentic customer engagement platform that helps teams run cross-channel campaigns, personalize web and app experiences, and send real-time transactional alerts using analytics and AI-driven decisioning. It is for marketing and product teams at business-to-business enterprises in sectors such as retail, financial services, travel, media, and food and beverage. It is delivered as an enterprise SaaS platform with AI agents that handle workflows and per-customer decisioning.

Key features

• Cross-channel marketing
• Web and app personalization
• Real-time transactional alerts
• Analytics and insights
• Merlin AI for marketers
• Customer data management
• Scale and security
• Migration program
• Dynamic product messaging
• Push Amplification
• Intelligent delay optimization
• Advanced analytics and segmentation