Meltwater

The product is a SaaS platform that aggregates global media coverage, social conversations, and AI-generated content into connected intelligence for monitoring, analysis, and reporting. It serves PR, communications, and marketing leaders and executives in B2B organizations ranging from growing teams to global enterprises. It is delivered as a single cloud platform that ingests billions of documents daily and applies AI to filter signals, automate alerts, and generate executive-ready briefings and dashboards.

Key features

• Media intelligence tracking
• Social listening and sentiment analysis
• AI visibility tracking
• Media relations and journalist outreach
• Influencer marketing identification
• Real-time monitoring and alerts
• Automated summaries and briefings
• Narrative shift detection
• Campaign performance reporting
• Unified dashboards and reporting
• Pre-built dashboards
• AI-powered filtering and prioritization