Zuko

Form analytics and session replay platform that reveals why users abandon online forms and checkouts, pinpointing friction points to boost conversion rates. It serves marketing, data, and operations teams in mid-market and enterprise companies, particularly in insurance, finance, ecommerce, and lead generation. The platform is positioned as easier and quicker to set up than Google Analytics, with AI-powered summaries and field-level data, and is delivered as a SaaS solution.

Key features

• Form-level behavior insights
• Abandonment tracking
• Session replay
• AI-powered abandonment summaries
• Field-level data analysis
• Shopify checkout analytics
• Form health check
• Benchmarking against industry standards
• Integrations with marketing tools