HubSpot
Combines CRM, marketing automation, sales, service, content, data management, and billing/payments on one platform to unify go-to-market operations
Provides a customer platform that combines CRM, marketing automation, sales, customer service, content management, data management, and billing/payments to unify go-to-market operations and customer data on one system. Serves marketing, sales, and customer service teams at B2B companies ranging from startups and small businesses to enterprises. Delivered as a SaaS platform with integrated hubs and AI agents that operate across marketing, sales, and service workflows on shared data.
Key features
- Marketing automation software
- Sales software
- Customer service software with help desk
- Content marketing software
- Data management software
- CPQ, billing and payments
- AI-powered flexible CRM
- Central hub for AI agents
- Lead generation and conversion
- Campaign automation with AI
- Pipeline generation
- Deal closing workflow
- Customer support at scale
- Content creation with AI
- App marketplace integrations
- No social media activity detected
GTM channels
- Blog
- Partner program
- Referral program
- Affiliate program
- Marketplace
- Community
- API
ICP
- Marketing teams
- Sales teams
- Customer support teams