BirdseyePost

The product is a software platform for creating personalized direct mail postcards, targeting audiences, and tracking campaign performance to address overcrowded digital channels and low email response rates. It is for marketers and B2B teams at businesses across retail, ecommerce, home services, wellness, real estate and other sectors seeking customer acquisition and retention. It is delivered as a SaaS platform with done-for-you service, automated triggered mailers and integrations with tools like Shopify and Klaviyo.

Key features

• Create personalized postcards
• Audience targeting
• SnapCapture QR code lead capture
• Real-time campaign tracking
• One-to-one attribution
• Automated SmartMailers flows
• Shopify integration
• Klaviyo integration
• Winback and retention campaigns
• Cart recovery postcards