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SimpleStats

Tracks visitors, registrations, and payments server-side, attributing revenue to channels and providing analytics on retention, subscriptions, and campaign profitability.

Launch screenshots from Product Hunt, Jul 2024

A server-side analytics tool for Laravel applications that tracks visitors, registrations, and payments to attribute revenue to marketing channels. It solves the problem of inaccurate client-side analytics and provides GDPR-compliant, cookie-free tracking. The tool is designed for developers and marketers in companies using Laravel, from startups to enterprises. It differentiates itself with 100% accurate server-side data, automatic UTM tracking, and built-in subscription metrics like MRR and churn.

Key features

  • Server-side tracking, 100% accurate
  • GDPR compliant, no cookies
  • Automatic UTM and referrer collection
  • Custom reports with filters and scheduling
  • Subscription metrics: MRR, ARR, churn, retention
  • Campaign profit: ROAS, CAC, LTV:CAC
  • Cohort retention and stickiness
  • KPIs: unique visitors, conversion rate, ARPU
  • AI chat and MCP server for queries
  • REST API for any stack
  • No social media activity within the last 30 days
GTM channels
  • Blog
  • Partner program
  • API
  • Docs
ICP
  • Software developers
  • Marketing teams
  • Startups