Blazeway

Blazeway is an experiment journal that helps product teams document hypotheses, results, and insights in one place. It solves the problem of losing learnings from past experiments, preventing repeated mistakes. The tool is designed for solo founders and small product teams who need a lightweight alternative to complex A/B testing platforms. It offers manual and automatic experiment tracking, including a cookie-free A/B test, and uses Bayesian probability to guide decisions. The product is positioned as a thinking tool that forces structured hypotheses and captures learnings that compound over time.

Key features

• Structured hypothesis writing
• Cookie-free A/B testing
• Manual and automatic event tracking
• Bayesian probability for significance
• Check-in and reflection prompts
• Experiment journal with story arcs
• Export insights to AI for pattern detection