Accord

Accord is a revenue execution platform that converts sales methodologies like MEDDPICC into structured playbooks, enforcing best practices and automating tasks to increase deal size. It targets B2B sales teams, including sales leadership, frontline sellers, and revenue operations, in mid-market and enterprise companies. The platform is delivered as a SaaS solution with AI agents that handle high-value work between calls, and it integrates with CRM systems like Salesforce and HubSpot.

Key features

• Playbook creation based on winning behaviors
• AI agents for proactive actions
• Deal rooms for collaboration
• Content management with resource delivery
• Stakeholder mapping
• Performance management with scorecards
• CRM sync to Salesforce and HubSpot
• Security with SOC 2 Type II and SSO