Wave
Cloud accounting software that tracks income and expenses, manages invoicing, payments, payroll and receipts to keep books accurate and tax-ready
The product is cloud accounting and financial management software that tracks income and expenses, handles invoicing, estimates, payments, payroll, and receipt capture to keep books accurate and tax-ready. It sells to small business owners, freelancers and solopreneurs, and finance, executive and operations roles in small businesses serving both B2B and B2C markets. It is delivered as SaaS with a free Starter tier and paid Pro plan plus optional add-ons, accessed via web and mobile app.
Key features
- Track income and expenses
- Scan and store receipts
- Manage finances via mobile app
- Send professional invoices
- Create estimates and collect deposits
- Accept credit cards and bank payments
- Run payroll for employees and contractors
- Auto-import bank transactions
- Auto-merge and categorize transactions
- Dashboard and profit and loss reports
- Capture receipts with OCR
- Add users with role-based access
- Third-party integrations
- No social media activity detected
GTM channels
- Blog
- Partner program
- Referral program
- Affiliate program
- Community
- API
- Docs
ICP
- SMB owners
- Freelancers solopreneurs
- Finance accounting teams