SplitMetrics

Provides an ecosystem for Apple Ads automation, app store optimization, and mobile A/B testing that helps mobile apps and games acquire users profitably, validate concepts before launch, and increase organic installs. It sells to marketers and growth teams at mobile-first businesses, including gaming, real-money gaming and finance apps, ranging from startups to Fortune 500 enterprises. It is delivered as SaaS products with AI agents and automation plus fully-managed agency services, offered with a free tier and enterprise plans.

Key features

• Automate and optimize Apple Ads campaigns
• Run mobile A/B tests
• Validate app and game concepts
• Improve ASO and drive organic installs
• AI-powered marketing efficiency
• Automation rules for bids and budgets
• AI algorithms and insights for scaling
• Full-funnel campaign view
• Market intelligence and benchmarks
• Fully-managed ASO services
• Fully-managed Apple Ads services