Sparktoro

Audience research software that reveals where target audiences engage online, including podcasts, YouTube channels, social accounts, and websites, solving the problem of not knowing where to find them. It sells to marketers, content creators, PR professionals, agencies, and founders at companies of all sizes. The platform is positioned as an alternative to relying solely on Google and Facebook ads, using anonymized clickstream, Google SERPs, and public social profiles for data.

Key features

• Uncover audience affinities for websites and media
• Search keywords and questions audiences use
• Identify popular social networks
• Build and export contact lists
• Create data-backed personas
• Turn insights into ready-to-use marketing tasks