Ordinary
A mixed reality prototyping platform for validating in-car interfaces, materials, and spatial flows at true scale.
A mixed reality prototyping platform for automotive UX and interior design teams to validate in-car interfaces, materials, and spatial flows at true scale. It solves the problem of costly sequential prototyping by enabling rapid iteration and testing of high-fidelity interactive simulations. The platform is used by designers and developers in automotive and mobility companies to prototype ergonomics, reachability, and gesture- or eye-driven interfaces before physical mockups. It is delivered as a SaaS platform with an editor for macOS/Windows and mirror apps for Apple Vision Pro, Meta Quest, and iOS/iPadOS.
Key features
- Prototype spatial UX for vehicles and interiors
- Validate high-fidelity materials and trims in MR
- Test gesture and eye tracking interactions
- Simulate true scale scenarios and usability
- Collaborative design with real-time sync
- Import 3D models, textures, audio, video
- Export prototype states as GLB files
- No social media activity within the last 30 days
GTM channels
- Community
- Docs
ICP
- Design teams
- Product teams
- Engineering teams