Optimal UX
Provides A/B testing, split testing, SEO patching, and real-time website personalization with goal tracking and statistical analysis
The product is a website experimentation toolkit for A/B testing, split testing, SEO patching, and real-time personalization that helps validate changes with user data without developer releases. It is for B2B marketing and product teams that manage websites and need to test content, layouts, and SEO elements to improve conversions. It is delivered as SaaS that runs on Cloudflare infrastructure via Cloudflare proxy or Workers and integrates with analytics and scheduling tools.
Key features
- A/B testing for page elements
- Split testing for page versions
- SEO patching for H1s and meta descriptions
- Real-time website personalization
- AI-powered content suggestions
- Visual click-and-edit editor
- Audience targeting and segmentation
- Goal tracking for clicks and forms
- Custom JavaScript event goals
- HubSpot integration
- Calendly integration
- Google Analytics 4 integration
- Statistical analysis for winning variants
- Flicker-free experiment delivery
- Ad blocker immune attribution
- Cloudflare Worker installation
- Automatic CSP header updates
- Static IP whitelisting
Social posts
- No social media activity detected
GTM channels
- Docs
ICP
- Marketing teams
- Product teams
- Engineering teams