Mailchimp

Provides an email and SMS marketing platform with analytics, automations, and AI tools that helps businesses create campaigns, manage audiences, and track performance without requiring design or developer resources. Serves marketers and small to mid-market businesses across sectors such as ecommerce, restaurants, non-profits, and professional services. Positioned against using separate point tools by offering an all-in-one system where audience data, campaigns, and reporting are connected in one account with shared lists and automatic syncing.

Key features

• Email marketing
• SMS marketing
• AI marketing tools
• Marketing automations
• Content creation tools
• Social media marketing
• Reporting and analytics
• Lead generation platform
• Templates
• Landing pages and website builder
• Signup forms
• Basic automation flows
• A/B testing
• Predictive segmentation
• Audience management tools
• 300+ integrations