Lexir

The platform provides bonded storage, order fulfilment, payments, tax compliance and multi-channel sales to help craft drinks brands launch and sell in new international markets without relying on traditional importers and distributors who reduce margins and act as gatekeepers. It sells to operations and executive teams at craft and independent business-to-business drinks brands, typically small and emerging companies looking to expand beyond their home market. It is positioned as a direct-distribution marketplace alternative to traditional distribution, letting brands work directly with customers, set their own prices and retain ownership of stock until sale.

Key features

• Bonded storage
• Order fulfilment
• Payments processing
• Tax compliance
• Multi-channel sales
• Direct distribution model
• Custom pricing and promotions
• Stock ownership until sold
• Flexible stock movement
• Product marketing with copy and media
• Omni-channel order management
• Sales partner network access
• Leads and digital marketing tools