Kollab

The product is a marketplace that connects YouTubers, podcasters, influencers and brands to find collaborators, discover campaigns and negotiate partnerships to grow audiences and secure brand deals. It serves individual content creators across niches such as gaming, technology, fashion and food, as well as marketers and brands ranging from small businesses to larger companies seeking creator partnerships in India. It is delivered as an online platform with searchable creator and campaign directories, direct messaging, audience insights and campaign management tools.

Key features

• Smart discovery by niche and platform
• Filter by follower count and engagement
• Filter by location
• Direct messaging between creators and brands
• Audience demographics insights
• Engagement rate insights
• Brand campaign posting and management
• Creator application and shortlisting
• Verified and manually reviewed profiles