interestinsights

The product is a SaaS tool that uncovers thousands of hidden Facebook interests beyond the 25 shown in Ads Manager, helping advertisers find more relevant targeting options, reduce costs, and avoid competing for the same generic audiences. It sells to marketers and advertisers in B2B and small business segments, including agencies and teams running Facebook campaigns. Compared to discovering interests directly in Facebook Ads Manager, it offers broader search, layering, investigation and project-based saving without requiring a Facebook account connection, delivered as a subscription web application with free and paid tiers.

Key features

• Discover thousands of hidden Facebook interests
• Layer interests to narrow audience
• Investigate interests via Google and Facebook links
• Save interests in projects and CSV files
• Extended search with additional requirements
• Unlimited interest searches
• Track Facebook groups and keywords
• Automated video audiences
• Analyze unlimited videos