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Dating Standards Calculator

Translates dating preferences into an illustrative share of eligible singles to show selectivity

The product is a browser-based calculator that translates dating preferences into an illustrative share of eligible singles to show how selective combined filters are. It is for individual consumers evaluating personal expectations rather than organizations or professionals. It is delivered as a free self-service web tool that runs locally in the browser without an account and presents results as a broad planning range with documented assumptions instead of precise census counts.

Key features

  • Location and city selection
  • Search area selection
  • Age range filter
  • Minimum income filter with percentile
  • Minimum height filter
  • Children plans preference
  • Religion outlook preference
  • Political outlook preference
  • Smoking preference
  • Importance weighting per standard
  • Market-adjusted planning estimate
  • Transparent planning range output
  • Data coverage and estimate basis display
Social posts
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GTM channels
  • Blog
  • Partner program
ICP
  • Consumers general