BraidTry

The product is an AI virtual try-on tool that generates personalized previews of wedding hairstyles from user-uploaded photos, solving the problem of choosing a bridal style without repeated salon consultations and trial sessions. It sells to individual consumers, specifically brides-to-be planning wedding hair. It is positioned as a lower-cost and faster alternative to traditional salon trials, delivered as a self-service SaaS with one-off credit packs for generating style variations.

Key features

• AI-powered hairstyle suggestions
• Virtual try-on of hairstyles
• Customize hair color and accessories
• Customize background and outfit
• Reference style try-on from photo
• Upload 20-40 photos to create AI model
• Generate up to 90 hairstyle variations
• Create up to 3 distinct AI models