Segment
Collects, cleans and unifies first-party customer data into unified profiles and activates it to warehouses and destinations
The product is a customer data platform that collects, cleans and unifies first-party customer data from apps and devices into unified profiles and activates it to warehouses and destinations to create context-driven experiences. It is for developers, marketers and data teams at businesses that need to manage customer data and audience segmentation. It is delivered as a cloud SaaS platform with APIs and a catalog of 550+ destinations and 750+ integrations, available with a free tier and enterprise plans.
Key features
- Collect first-party data from every touchpoint
- Activate data to warehouse or 550+ destinations
- Create unified customer profiles
- Build advanced audiences
- Orchestrate real-time journeys
- Enhance experiences with warehouse data
- 750+ integrations catalog
- Customer data pipeline (Connections)
- X0.4/day
- Blog
- Partner program
- Marketplace
- API
- Docs
- Changelog
- Data analytics teams
- Marketing teams
- Software developers
Recent go-to-market activity
- Find tickets here 👉 https://t.co/5A2Zgyo1Sq
X · twilio ·
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